1. What is WhyFashion?
WhyFashion is a curated fashion discovery platform that brings the world’s most prestigious luxury and premium brands to your fingertips. Think of it as a swipe-based experience for discovering and shopping the finest fashion.
2. How does WhyFashion work?
Our app curates high-end collections from leading fashion houses and premium retailers. Simply swipe through looks, discover new designers, and shop directly through our affiliate partnerships.
3. Which brands are featured on WhyFashion?
We showcase a mix of globally renowned luxury labels (Hermès, Gucci, Dior, Chanel, etc.) as well as premium contemporary names and emerging designers. Our focus is on authenticity, exclusivity, and timeless appeal.
4. Is WhyFashion an online store?
Not exactly. WhyFashion is a discovery and inspiration platform. When you find something you love, you’re seamlessly redirected to our trusted retail and brand partners to complete your purchase.
5. How do I know the products are authentic?
All products on WhyFashion are sourced directly from authorized retailers and official brand partners. You always purchase from verified stores that guarantee authenticity.
6. Can I buy directly within the WhyFashion app?
For now, checkout happens through our retail partners’ websites or apps. In upcoming phases, we are exploring in-app checkout for selected partners.
7. Where is WhyFashion available?
WhyFashion is launching in the GCC region first, with a global rollout planned soon after. Our curated collections are tailored to audiences with high style expectations and strong buying power.
8. Does WhyFashion charge fees to users?
No. The app is completely free to use. We earn through affiliate partnerships with retailers and brands.
9. How is WhyFashion different from other fashion apps?
Unlike general marketplaces, WhyFashion focuses on curation, indulgence, and discovery. Our swipe-based interface, premium brand mix, and editorial approach create a luxury experience rather than a catalogue.
10. Will WhyFashion have personalization?
Yes. With time, WhyFashion will learn your style preferences and refine what you see — from color palettes and cuts to preferred designers — making your fashion discovery journey personal and indulgent.
Shipping & Returns
11. How does shipping work if I buy through WhyFashion?
Shipping is handled directly by our retail and brand partners. Each partner has its own delivery options, timelines, and fees. Once you select an item, you’ll be redirected to their website to view exact shipping details before completing your purchase.
12. Do you offer international shipping?
International shipping depends on the retailer or brand you purchase from. Many of our partners offer worldwide delivery, while others may be limited to specific regions.
13. What about customs and duties?
Any customs charges, duties, or import taxes are determined by the retailer and the destination country. These details are shown at checkout on the partner’s site.
14. How do returns and exchanges work?
Returns and exchanges are managed by the retailer you purchase from. Each partner has its own policy regarding returns, refunds, and exchanges — these will always be displayed during checkout.
15. Who do I contact if I have an issue with my order?
If you face any issues with shipping, delivery, or returns, please reach out directly to the retailer you purchased from. If you need additional support, our WhyFashion team is here to guide you in connecting with the right partner.